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WHO WE HELP / Startups

THE BEGINNING OF SOMETHING YOURS

A bold idea.A brand of your own.

Bring your identity, website and launch essentials together. Start with a clear offer—and a business customers can recognise.

Lahore · Pakistan · Remote projects by agreement

Tralionex brand and website concept presented on a laptop and phone with gold accents

One place to build your brand, grow your business and reach new markets.

  • Brand identity
  • Website launch
  • Customer enquiries

YOUR LAUNCH, CONNECTED

One idea.
Every expression.

A brand is more than one deliverable. Explore how the first pieces work together.

Explore launch packages
Consistency
across touchpoints
A connected
brand experience
From idea
to measurable growth
Conceptual brand illustration with layered digital objects in emerald and gold
01 / YOUR LAUNCH PLAN

Make the business recognisable.

Start with the name, audience and first touchpoints. Align the logo, colours and practical brand materials.

  • Logo and visual direction
  • Stationery and brand applications
  • A consistent starting point
Explore launch packages

START WITH THE REAL PROBLEM

A good idea needs a clear way to reach customers.

You don’t need every digital service on day one. You need the right solutions to solve real business problems and make it easy for people to find, understand and trust your brand.

Search visibility and business growth concept in gold and dark emerald
01

Unclear priorities

A long shopping list of services can consume the budget before the essentials are ready.

Define the launch essentials first.
02

A disconnected identity

Different colours, logos and messages can make one business look like several.

Create a consistent visual starting point.
03

No credible website

A social profile alone may leave buyers without the detail they need to decide.

Give your offer a useful home.
04

No obvious next step

Interested customers should not have to guess how to enquire or buy.

Make the contact journey clear.
05

No search foundations

Thin service descriptions give search engines and customers little to work with.

Build useful content into the launch.
06

Too much, too early

A complex application may not be necessary to test a simple offer.

Match the technology to the business.

Not sure where to start?Tell us your business idea or current challenge and we will suggest the most relevant next step.

Discuss your priorities

A PRACTICAL STARTING POINT

Build the Right
Digital Foundations

Startup digital support brings your offer, visual identity, website and customer enquiry journey together. Start with what customers need to understand and buy; add more systems when the business needs them.

Connected brand, website and digital launch presentation
01

Brand Identity

Logo concepts, wordmarks, combination marks, typography, colours and brand materials.

Explore this service
02

Business Websites

WordPress, PHP, HTML/CSS/JavaScript and React websites, with MERN or PERN applications where specialised functionality is justified.

Explore this service
03

Ecommerce

Online stores with agreed product, cart, checkout and order-management features.

Explore this service
04

SEO, GEO & AEO

Search-friendly website structure, content clarity and relevant optimisation services.

Explore this service
06

Business Automation

Appropriate enquiry routing, customer records and workflow integrations.

Explore this service

HELP ME CHOOSE

What Stage Is Your Startup At?

Every startup is at a different stage. Choose the option that best describes your current position and we’ll guide you to the right services and packages.

Discuss your requirements
Gold rocket launching above a city with website and brand concepts

THE BIG PICTURE

Launch the essentials.
Leave room to grow.

Start with what makes the business understandable and reachable. Add ecommerce, automation or ongoing campaigns when the need is clear.

Move beyond

  • Disconnected design and content
  • An unclear customer journey
  • Features without a launch priority

Work towards

  • One recognisable offer
  • A clear enquiry or buying route
  • An agreed first-phase scope

Illustrative project goals, not measured before-and-after results.

A CLEAR WAY FORWARD

From the first conversation to
the next useful change.

We review your business idea, agree on a practical scope, develop approved deliverables and prepare the agreed launch assets.

  1. 01

    Discover

    Understand your idea, audience and goals.

  2. 02

    Plan

    Define scope, strategy and key deliverables.

  3. 03

    Build

    Design, develop and prepare launch assets.

  4. 04

    Launch

    Go live and start growing your business.

01

Make the first investment count

A new business can spend heavily on tools before it has a clear offer. Focus on what you really need to launch, who to reach and how customers can enquire.

Plan with clarity
02

Launch essentials, then growth

Agree the customer problem, offer and enquiry flow first. Prepare your business name, website, product or service pages and key information, then add support as the business grows.

Prepare for launch
03

One brief across brand, website and marketing

A shared brief keeps your brand, website and marketing aligned. Coordinate design, development and marketing within one agreed scope.

See how it works
04

Review before it goes live

Before launch, review your pages, content, enquiry flow and key technical setup. Test the main journeys and confirm the agreed work is ready.

Review your launch plan
Planning, investment and delivery details

Make the first investment count

A new business can spend heavily on tools before it has a clear offer. A logo, social account and website may each look good while telling different stories. Customers then have to work out what you sell, who it suits and how to enquire. Start with a consistent message and an achievable launch scope, rather than purchasing every available service.

Launch essentials, then growth

Agree the customer problem, offer and route to enquiry first. Prepare your business name, approved contact details, product or service information, and someone who can approve the work. A focused business website may be enough for a service launch. Selling products requires catalogue, payment, fulfilment and returns decisions before checkout design. Search-friendly structure and useful page content belong in the initial build; an ongoing campaign can follow once the destination is ready.

One brief across brand, website and marketing

A shared brief keeps the same offer, visual identity and enquiry process across channels. It also makes ownership clearer: who supplies product information, who approves designs and who follows up with customers. Tralionex can coordinate the relevant services within an agreed scope. Startup documentation support means organising project inputs and supplied business information; company registration, tax advice and legal approvals require the appropriate qualified providers.

A launch you can review before it goes live

We start by identifying your audience and essential deliverables, verify supplied content and access, position the message, then build and review the agreed work. You should see the proposed page structure and important customer journeys before launch. Test the contact route on mobile, agree account ownership and record the handover responsibilities. Launch dates depend on scope, content readiness, approvals and third-party setup.

What changes the investment?

Page count, custom design, catalogue size, integrations, content preparation and revision scope affect cost. Hosting, domains, paid software, advertising spend and ongoing management must be identified separately where applicable. Use the published packages as a comparison point, then confirm the inclusions in a written proposal. A limited starting scope can be sensible; it should still include a usable enquiry path and accurate information.

OFFICIAL PACKAGES · CLEAR BILLING

Find a starting point
that fits your business.

Choose a first identity, a broader brand package or an international digital launch. Package scopes differ: website design is not automatically a complete website development project.

Branding and digital launch website presentation
02

Startup Packages

Startup Essentials

For new founders.

36,000 to 50,000 PKRPackage price · scope agreed
  • Logo design and basic stationery
  • Business cards
  • Company stamp
  • Social media starter kit

Best for startups that want to launch quickly with a polished, professional look.

03

Startup Packages

Start Growth

For growing businesses.

110,000 to 170,000 PKRPackage price · scope agreed
  • Brand identity system
  • Company profile design
  • Website design
  • Marketing materials

Ideal for businesses that need stronger credibility, better presentation, and more serious market positioning.

04

USD Launch Packages

Starter

Best for early-stage startups that need a clean, credible online presence.

totalUSD 899One-time project
  • 2 logo concepts + essential brand setup (colours + fonts)
  • Starter website (3 pages), fully responsive
  • Basic website content (clear and professional)
  • Contact form + WhatsApp click-to-chat
All published inclusions
  • Shared hosting + domain + 1 business email
  • SEO setup up to 10 keywords
More website and international launch options

Website Packages

Starter

Perfect for personal or portfolio websites.

starting fromPKR 14,999One-time project
  • 3-5 Pages
  • Mobile Friendly
  • Contact Form
  • Basic SEO

Discuss scope, timeline and tech stack on WhatsApp.

Website Packages

Business

Professional site for growing businesses.

starting fromPKR 29,999One-time project
  • 7-10 Pages
  • Custom Design
  • On-page SEO
  • Live Chat Integration

Discuss scope, timeline and tech stack on WhatsApp.

Website Packages

E-commerce

Launch your online store with ease.

starting fromPKR 99,999One-time project
  • Product Catalog
  • Shopping Cart
  • Payment Integration
  • Order Tracking

Discuss scope, timeline and tech stack on WhatsApp.

USD Launch Packages

Professional

Ideal for growing businesses that need better design, content, and trust.

totalUSD 1,399One-time project
  • 3 premium logo concepts + full export pack (PNG, JPG, SVG, PDF)
  • Full business website (5 to 7 pages), responsive
  • Professionally written content (global tone + structured headings)
  • Business profile (digital + print-ready)
All published inclusions
  • Social integration (LinkedIn, Instagram, WhatsApp, Facebook)
  • Shared hosting + domain + 3 business emails
  • SEO setup up to 20 keywords

USD Launch Packages

Apex

For international positioning, investor readiness, and premium brand confidence.

totalUSD 1,799One-time project
  • Premium brand authority kit (logo, typography, colours, mini brand guide)
  • Conversion-focused website with strong CTA layout
  • High-quality content with SEO structure + trust blocks
  • Investor-ready business profile (enhanced messaging)
All published inclusions
  • Full social integration + CTA setup
  • Dedicated hosting + domain + 5 business emails
  • SEO setup up to 50 keywords
  • Priority handling + faster turnaround

LOOK BEFORE YOU DECIDE

Explore the work.
Bring your own brief.

Published website previews help you discuss style and structure. They do not establish particular development methods or performance results.

View the full portfolio

COMPARE YOUR OPTIONS

A clearer choice. A more connected business.

Explore the technology, services and visibility work that fit your next step.

EXPLORE WEB TECHNOLOGIES

Choose the Right Technology
for Your Website or Application.

Each technology has different strengths. Explore the options below to understand how they work, where they fit and what to consider for your project.

Responsive website on a laptop and phone in an emerald and gold marble workspace
01Front-end

HTML, CSS & JavaScript

A focused landing page or informational website

HTML gives a page its content and structure. CSS controls layout, colour and responsive presentation. JavaScript adds interactions and can also run on a server.

  • HTML
  • CSS
  • JavaScript

Content management

Updates through code, or a connected CMS

Database

Optional for a simple public site

Backend and integrations

Forms, accounts and stored data need a backend or supported service.

Best for

A focused landing page or informational website

Maintenance

Review browser behaviour, dependencies and connected services.

Delivery and scope details

Responsive pages, agreed interactions and a tested enquiry route. Custom features and content volume affect cost.

  1. Browser
  2. HTML + CSS
  3. JavaScript interactions

A simplified workflow; the final architecture depends on the project.

Learn more about HTML, CSS & JavaScript
02CMS
W

WordPress

A company website or blog your team can edit

WordPress is a content management system built primarily with PHP. Staff can edit ordinary pages and posts through its administration area without changing code.

  • WordPress
  • PHP
  • Database

Content management

Built-in publishing and user administration

Database

Usually MySQL or MariaDB

Backend and integrations

PHP with selected themes and plugins; WooCommerce can add store functions.

Best for

A company website or blog your team can edit

Maintenance

Hosting, themes, plugins, backups and updates need ongoing attention.

Delivery and scope details

Business pages, a theme, editing access and selected integrations. Custom themes, migration, plugins and support change the scope.

  1. Browser
  2. WordPress / PHP
  3. Database

A simplified workflow; the final architecture depends on the project.

Learn more about WordPress
03Backend
php

PHP

Improve a database-driven website or existing application

PHP processes requests on a server and returns a response to the browser. It can handle forms, business rules and stored records. PHP is not inherently obsolete: assess the application, supported version and maintainability.

  • PHP
  • MySQL
  • Database

Content management

Existing or custom admin interface

Database

Chosen for the existing application and data

Backend and integrations

Server-side logic can remain while a frontend is improved.

Best for

Improve a database-driven website or existing application

Maintenance

Review supported versions, dependencies, validation and deployment.

Delivery and scope details

Agreed backend improvements, interfaces or migration work. Existing code quality, integrations and test coverage affect cost.

  1. Browser
  2. PHP application
  3. Database
  4. Response

A simplified workflow; the final architecture depends on the project.

Learn more about PHP
04Front-end
⚛

React

An interactive frontend, dashboard or customer portal

React is a JavaScript library for building user interfaces. It is not a database or a complete backend. A React frontend can connect to PHP or another API, and can use server rendering or prerendering for public content.

  • React
  • JavaScript
  • API integration

Content management

Connect a CMS or build an editing workflow

Database

Depends on the backend, not React

Backend and integrations

Required where secure rules, accounts or persistent data are involved.

Best for

An interactive frontend, dashboard or customer portal

Maintenance

Maintain UI dependencies, API contracts and accessible interactions.

Delivery and scope details

Reusable interface components and agreed API integration. Complex states, permissions and backend work affect cost.

  1. React interface
  2. Backend / API
  3. Database

A simplified workflow; the final architecture depends on the project.

Learn more about React
05Full-stack
JS

MERN

A custom application with a suitable document data model

MERN combines MongoDB, a document database; Express, a web framework; React, the interface library; and Node.js, the JavaScript runtime used for the server.

  • MongoDB
  • Express.js
  • React
  • Node.js

Content management

Custom administration or a connected CMS

Database

Document-oriented MongoDB

Backend and integrations

Express/Node.js handles application rules and API requests.

Best for

A custom application with a suitable document data model

Maintenance

Plan schema validation, access control, backups and application updates.

Delivery and scope details

An agreed application with interfaces, APIs and records. Workflows, integrations and data migration determine the quote.

  1. React
  2. Express / Node.js API
  3. MongoDB

A simplified workflow; the final architecture depends on the project.

Learn more about MERN
06Full-stack

PERN

An application with connected records and structured transactions

PERN uses PostgreSQL, a relational database, alongside Express, React and Node.js. It can suit records with defined relationships and constraints, such as bookings or business management systems.

  • PostgreSQL
  • Express.js
  • React
  • Node.js

Content management

Custom administration or a connected CMS

Database

Relational PostgreSQL

Backend and integrations

Express/Node.js handles application rules and API requests.

Best for

An application with connected records and structured transactions

Maintenance

Maintain data constraints, migrations, backups and access controls.

Delivery and scope details

An agreed application built around its record relationships. Reporting, permissions, integrations and migration affect cost.

  1. React
  2. Express / Node.js API
  3. PostgreSQL

A simplified workflow; the final architecture depends on the project.

Learn more about PERN
Which option is worth assessing?
Your requirementStarting pointEditing and maintenance
A focused landing page or informational websiteHTML, CSS & JavaScriptUpdates through code, or a connected CMS. Review browser behaviour, dependencies and connected services.
A company website or blog your team can editWordPressBuilt-in publishing and user administration. Hosting, themes, plugins, backups and updates need ongoing attention.
Improve a database-driven website or existing applicationPHPExisting or custom admin interface. Review supported versions, dependencies, validation and deployment.
An interactive frontend, dashboard or customer portalReactConnect a CMS or build an editing workflow. Maintain UI dependencies, API contracts and accessible interactions.
A custom application with a suitable document data modelMERNCustom administration or a connected CMS. Plan schema validation, access control, backups and application updates.
An application with connected records and structured transactionsPERNCustom administration or a connected CMS. Maintain data constraints, migrations, backups and access controls.
Sell products onlineWooCommerce or custom ecommerceCatalogue, payments, fulfilment and integrations
Roles, workflows and reportsA scoped full-stack applicationAccess rules, data and connected systems

These are starting points, not automatic recommendations. Describe the tasks your business needs to complete before choosing technology. A stack name alone does not determine cost, security, performance or SEO.

Discuss website development options
02

CONNECTED BUSINESS SERVICES

Build a brand. Connect the launch.

See what each service solves, what the work can include and what affects the scope.

Emerald brand stationery, gold geometric logo and identity guidelines on black marble
Understand the options.
Choose with purpose.
Clear optionsAligned servicesPractical business goals
01

Branding: more than a logo file

A logo identifies the business; a brand identity also defines colour, typography and how materials work together.

Founders with disconnected visuals can look like different businesses across their website, packaging and social accounts.

Emerald brand stationery, gold geometric logo and identity guidelines on black marble
Options, deliverables and cost factors
Options to assess
Choose logo-only work, an identity system, or additional stationery, social templates, company profiles and marketing materials.
How the work happens and what you receive
Agree the audience and applications, review concepts, then receive the approved designs and specified formats. Concept counts, revisions and print or packaging work depend on the selected package.
What affects cost
The breadth of the identity and number of applications affect cost. Confirm the files and revision allowance before choosing.
Review branding scope
02

Selling products? Plan the order journey.

An online store connects product information to a cart, checkout and order-management process.

Retail founders need to know how an order will be paid, confirmed, fulfilled and updated after the website accepts it.

Online store on laptop and phone with product packaging in an emerald and gold studio
Options, deliverables and cost factors
Options to assess
Assess WooCommerce for a manageable catalogue or custom development for unusual pricing, roles or integrations. Scope categories, variations, stock, promotions and mobile checkout.
How the work happens and what you receive
Agree the catalogue and supported payment and delivery options, configure the store, and test orders and notifications. A payment gateway connects checkout to a payment provider; approval and availability depend on that provider.
What affects cost
Product volume, inventory integrations and checkout rules change cost. Cash on delivery can be assessed where the business supports it; it is not automatic in every package.
  1. Catalogue
  2. Cart
  3. Checkout
  4. Supported payment
  5. Confirmation
  6. Order management
Plan your online store
03

Build a recognisable social presence

A launch presence presents your offer consistently on suitable social channels.

Founders need a clear profile and approved content before paying to send visitors to it.

Smartphone social feed and content calendar in an emerald and gold campaign studio
Options, deliverables and cost factors
Options to assess
Design provides individual graphics; strategy sets the audience and message; management coordinates posting. Paid advertising is a separate distribution activity.
How the work happens and what you receive
Agree channels, content themes and approval dates, then produce the selected posts, stories or reels and review performance.
What affects cost
Content volume, video production and management scope affect charges. Advertising spend is separate unless expressly included; followers and sales are not guaranteed.
Explore social media services

BUILD RECOGNITION

Which logo type is right
for your brand?

Start with your name, audience and industry. Each logo type has a different purpose and visual style. Explore the options below to find the best fit for your business.

Wordmark / text logo

A name-led identity using distinctive lettering. Useful for a short, memorable business name; readability matters on signs and phone screens.

Lettermark / monogram

Initials can simplify a long name. Pair them with the full name while customers learn what the letters represent.

Pictorial / icon logo

A recognisable symbol represents the brand. New businesses may need accompanying text until the symbol becomes familiar.

Abstract mark

An original shape expresses an idea rather than a literal object. Its meaning needs consistent use and a clear brand story.

Combination mark

A symbol and name work together, with agreed separate variations. A practical startup option when both recognition and name recall matter.

Emblem

Text and imagery form a badge or seal. It can suit institutions or heritage identities, but detail may disappear at small sizes.

Mascot

A character adds personality for suitable consumer or community brands. Expressions and small-format versions can add design work.

What does a complete identity include?

Your logo is just one part of a complete brand identity. Agree the colour palette, typography, icon variations, light and dark versions, social media files, stationery and brand guidelines your business needs.

Explore Branding & Logo Design

Illustrative logo concepts, not client projects. File formats, concepts, revisions and applications depend on the agreed scope. Trademark availability requires appropriate clearance.

BEFORE YOU DECIDE

A few things you may be wondering.

Which logo is suitable for my business?

The answer depends on your name, audience and where the logo will be used. Wordmarks, monograms, symbols and combination marks each serve different requirements.

Should I choose WordPress or custom development?

WordPress may suit a content-managed business website, while custom development may be appropriate for specialised functionality.

Is SEO included?

Some packages include basic or initial SEO setup. Monthly SEO, GEO and AEO services must be separately scoped unless expressly included.

Can I start with one service?

Yes. You can commission an individual service or choose a suitable bundle.

YOUR NEXT STEP

Ready to Give Your Startup a Professional Beginning?

Tell us your business idea, current stage and the services you need.

Share your business idea, intended customers, launch window and the assets you already have.

Discuss on WhatsApp Use the enquiry form Review your message before sending. Scope and costs are agreed before work begins.